A few weeks ago I worked on a project with a really good friend of mine France, she runs a amazing women’s apparel company 141 Collective. Their mission is for every item purchased one item is donated to a person in need. When she contacted me about shooting I had, automatically said yes, but asked could we do something lifestyle fitness related. She agreed and we shoot at my studio and around downtown LA.
I was fortunate things worked out and she was interested in shooting her fitness line, because this year I am going to be focusing more of my shoots on lifestyle fitness. My pastor has been re-inforcing the message that 2015 is all about being your authentic self. For me that applies to so many parts of my life including my work. And that means me shooting more and more of what I truly connect with and doing it often.
You can see more of this shoot by clicking here: http://erikump.com/1y3GJBq